Olivier feels he’s “been in IT” since his teenage years, starting in France during his high school years up until today as marketer at Valid, a Dutch IT service provider.
Software has always been present during those decades. Sometimes in the background as something one uses. Sometimes at the very foreground, as the product you sell. In the meantime our society’s relationship with software has evolved, and so have tools use to code that software. Olivier will present his personal and professional relationship with software development and illustrate why he believes that marketing professionals should care about coding.